HOME | SPEAKING | PUBLICATIONS | ABOUT JSB | CONTACT ME

In my past life as the Chief Scientist of Xerox Corporation and the Director of its Palo Alto Research Center (PARC).  
I was deeply involved in the management of radical innovation and in the formation of corporate strategy and strategic positioning of Xerox as The Document Company.

Today, I'm Chief of Confusion, helping people ask the right questions, trying to make a difference through my work- speaking, writing, teaching.

I've also received a few honorary degrees along the way, and in 2004 I was inducted into the Industry Hall of Fame.

JSB's Sand Box


The Gamer Disposition
Harvard Business Review "Conversation Starter" Blog (with Douglas Thomas), February 14, 2008

On Creativity (speech at USC) January 2008 (You Tube)>> Slides from the presentation here >>

Minds on Fire (co-authored with Richard P. Adler) Educause, January - February 2008

"The Social View of Learning" Conferència "Innovation is around the corner: Learning in the digital age", Barcelona, Spain December 2007 (You Tube)

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BusinessWeek Collection
Catching the Innovation Wave
(co-authored with John Hagel) BusinessWeek, January 2008)

Phoning from the Edge: What companies can learn from Google's efforts to reshape the U.S. mobile communications business (co-authored with John Hagel) BusinessWeek, January 2008

Embrace the Edge -- or Perish
(co-authored with John Hagel) BusinessWeek, November 2007

Funding Invention Vs. Managing Innovation (co-authored with John Hagel) BusinessWeek, February 2006

A Broader View of Offshoring
, (interview) BusinessWeek, May 2005

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Why Virtual Worlds Can Matter (PDF) with Douglas Thomas

The Play of Imagination: Beyond the Literary Mind (PDF) with Douglas Thomas

Interview: John Seely Brown on Web 2.0 and the Culture of Learning (School 2.0, Part 6) from Steve Hargadon's blog

Architecting School 2.0 from Wesley Fryer's blog: Moving at the Speed of Creativity

Ex-PARC chief urges shift in engineering schools itworld.com

New Learning Environments for the 21st Century: EXPLORING THE EDGE Change Sep/Oct 2006

Five Questions... for John Seely Brown
eLearn Magazine

New Learning Environments for the 21st Century

Creation Nets: Harnessing the Potential of Open Innovation with John Hagel

VIDEO: Is business waking up to wiki? Socialtext CEO Ross Mayfield and I discuss the emerging role of the wiki in the evolution of corporate collaboration. CNET, April 2006

You Play World of Warcraft? You're Hired! Wired, April 2006

FAST COMPANY Open Debate: in which I debate Shannon O’Brien, a high-school senior >> long version | short version

Connecting Globalization & Innovation: Some Contrarian Perspectives Prepared for the Annual Meeting of the World Economic Forum in Davos, Switzerland January 25 – 30, 2006. edgeperspectives.com

My presentation at KM Asia 2005

Foreword from Judy Breck's 109 Ideas for Virtual Learning

From Push to Pull - Emerging Models for Mobilizing Resources (PDF) offers a preview of some of the research for our next book...

China's Technological Leap Forward NPR: Talk of the Nation, August 25, 2005

University of Colorado System's 2005 Teaching with Technology Conference podcast + presentation

Benefits of a long-distance relationship, FT

Silicon Valley's Risky Complacency BusinessWeek

Beware "Berrybite" Blowback JH3's blog

How to Read The Only Sustainable Edge: Why Business Strategy Depends on Productive Friction and Dynamic Specialization

Supernova 2005 Podcast (MP3)

Cook Report (PDF): A Review of Supernova and The Only Sustainable Edge

From push to pull: The next frontier of innovation McKinsey Quarterly

Innovation blowback: Disruptive management practices from Asia McKinsey Quarterly

Edgeperspectives.com

Warcraft & The Fundamentals of Leadership and the abstract for "Extending the Reach of Games"- a GLS Symposium proposal

Commencement Speeches: University of Michigan 2005 (PDF) and CGU (2004)

Intelligence: We've Lost Our Edge WaPo

John Hagel and John Seely Brown: Friction can be Good - Esther Dyson

Letter to A Young Researcher JSB at PARC

Global View of Infocomm in 2015 March 2005

The Innovation/Productivity Quotient Optimize

Don't Resist Offshoring, Exploit It FT

From Tightly Bound to Loosely Coupled Software Development

Does IT Matter? An HBR Debate Harvard Business Review

Interview with Sandra Higgison

Mind Bugs or why "seeing" is so damn difficult (PDF)

Where Have All the Computers Gone?
T E C H N O L O G Y R E V I E W


BOOKS

The Only Sustainable Edge: Why Business Strategy Depends On Productive Friction And Dynamic Specialization, John Hagel and John Seely Brown, Harvard Business School Press; May, 2005

Storytelling in Organizations : Why Storytelling Is Transforming 21st Century Organizations and Management, John Seely Brown, Stephen Denning, Katalina Groh, Laurence Prusak, Butterworth-Heinemann; August 2004

The Social Life of Information
,
John Seely Brown and Paul Duguid, Harvard Business School Press, February 2000 (translated into nine languages).

Seeing Differently: Insights on Innovation, J.S. Brown (Ed.), Boston, MA: Harvard Business School Publishing, 1997.

Intelligent Tutoring Systems
, D. Sleeman and J.S. Brown (Eds.), London, England: Academic Press, Ltd., 1982.



INTERVIEWS

Knowledge@Wharton: Can Your Firm Develop a Sustainable Edge?

WIRED: Innovation and Technology: An Interview with JSB

Seth Kahan: Storytelling and the Art of Science

Marcia Conner: Linking, Lurking, Listening, and Learning, an interview from Learning in the New Economy Magazine

Lawlor Review: High Tech, Higher Ed, and the New World Order

David Gill: The IBTE Conversation Ethix

Storytelling: The Scientist's Perspective
John spoke on this topic at a symposium called "Storytelling: Passport to the 21st Century," arranged by the Smithsonian.
The powerpoint slides can be reached by clicking here.

ASSOCIATES

BOARD ACTIVITIES

I'm also involved on Boards, Advisory Boards and Editorial Boards, all manner of boards. See CV...

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SPEAKING
I love talking (and listening) on these topics:

Rethinking Globalization
The intensity of global competition calls for a review of your business strategy. Your company's sustainability depends on your ability to develop a constantly evergreen set of capabilities before anybody else does. How do you accelerate your firm's capability-building processes? Your talent development strategy? Is it possible to learn even faster? more >>

Innovation Blowback
Emerging markets such as China and India have become breeding grounds for new management processes and practices that help companies to maintain or even improve the quality of their products and services while simultaneously slashing prices. The disruptive impact is now confined to developing countries, but "blowback" from this surge of innovation could quickly be unleashed on the rest of the world. To meet the challenge, established businesses must learn new skills—not least important, an ability to orchestrate complex networks of specialized enterprises. What steps must you take to protect your company's future? more >>

Value Creation at the Edge
It is not just corporate training that is important but rather rich participation with partners who are at the edge. Ask: how do you learn as much from a partner as you learn from creating something yourself? How does distributed collaboration around the world become a critical strategy for survival? What are the most effective ways to convert your existing global supplier networks into new nodes of innovation? more >>

Learning in the Digital Age
Rethinking how today's kids that grow up digital learn, think, work, communicate and socialize. Perhaps our generation focused on information but these kids focus on meaning - how does information take on meaning ... more >>

Why IT Matters More Today than Ever Before
To understand how to achieve a sustainable competitive edge from IT, we must understand how Web services or, more generally, service-oriented architectures, enable a new kind of corporate strategy to become enacted. more >>

Radical Adaptability
We are at a strategic juncture which brings two separate developments together - grid computing and extended web services - providing the opportunity to slash capital expenditure and TCO on the one hand and enabling a degree of radical adaptability - both in terms of computer utilization AND business flexibility, on the other hand. This confluence is unprecedented and opens up a host of strategic possibilities but this also requires new skills for the CIO and potentially a new positioning of CIOs before the full potential of this confluence can be realized... more >>

Creating a Culture of Learning
Organizational learning and knowledge sharing have held out great promises but have failed to deliver the goodies. Why? And what can be done about it? more >>

Managing Radical Innovation
Let's be clear; you can't manage invention, just nurture it ... but you can manage innovation, the pathway to the market. more >>

The Will to Innovate
I am tired of everyone pointing their fingers at the other guys -- corporations at unions; universities at government; and so on. Start by looking at your organization. What has your organization undertaken to innovate your own innovation processes?

I am distressed at how bad most CEOs are today in thinking out of the box. Boards aren't much better. And, of course, most institutions and foundations tend to be hesitant to re-invent themselves...

It's time to be bold; it's time to innovate innovation. The 21st century demands it...
more >>

Design, Design, Design
Why can't we keep things simple? Sure, we all complain, but why can't we design stuff that mere mortals (like you and me) can use? more >>

 

RECENT SPEECHES
CONTACT ME

Commencement 2007 - Donald Bren School of Information and Computer Sciences, University of California, Irvine, 16 June 2007.

“Reconceptualizing the Organization of Production – The Power of Peers” - 2007 Rueschlikon Conference on Information Policy, Rueschlikon, Switzerland, 8 June 2007.

“Extending the Reach of Service Innovation – Practices Matter, don’t just look at process” – Service Research & Innovation Initiative, Santa Clara Convention Center, Santa Clara, California, 30 May 2007.

“Engaged Technology – Empowered Communities of Practice: Learning to Learn, Learning to Teach” – Carnegie Foundation’s Community Series, Palo Alto, California, 29 May 2007.

“How the Social Life of Information works for the Networked Age” – HASTAC conference, Duke University, Durham, North Carolina, 19 April 2007.

“Rethinking the Firm in a World that is both Spiky and Flat” – Center for Organization Research, University of California, Irvine, 6 April 2007.

“Innovating Innovation/Creation Nets” – Chancellor’s Distinguished Scholars Conference, University of California, Irvine, 4 April 2007.

“Gaming and Immersive Environments: Bringing Education Along” – Hewlett Foundation 2007 OER Grantees Meeting, Rice University, Houston, Texas, 27 March 2007.

“A Strategic Perspective on Advancing Knowledge in a Changing World “ – CHSPE National Conference, School of Education 50th Anniversary, University of Michigan, Ann Arbor, Michigan, 24 March 2007.

“Creating Opportunities for a Global World” – Memphis, Tennessee, 7 March 2007.

“Reflections on Inflection Points in the 21st Century” – DeLange Conference, Rice University, Houston, Texas, 5 March 2007.

“Seeing Differently – Learning from the Edge” – Visa Innovation Speaker Series, Visa, Inc., Foster City, California, 27 February 2007.

December 1, 2006
“Rethinking Learning – Applying the Long Tail to Learning”
MIT – Learning with Barriers/Technology without Borders Symposium

October 27, 2006
“Global Process Networks for Sustainable Competitive Advantage in the 21st Century”
UC Irvine, The Paul Merage School of Business. Strategic Initiatives in China: Partners for Innovation Conference

October 15, 2006
“Learning Reconceived for the Networked Age” University of Michigan. iConference – 2006: Research Frontiers in Information

October 12, 2006
“Innovation, Inc.” New Paradigm – IT and CA Member meeting, SAP Executive Briefing Center, Newton Square, Pennsylvania.

September, 22, 2006
“High Tech, Higher Ed, and the New World Order” University of Notre Dame, Indiana

September 22, 2006
“Reflecting on Global Creation Networks and the Architecture and Rationale of the Firm in the 21st Century” University of Notre Dame, Indiana. The Mendoza College of Business

August 8, 2006
“Rethinking Innovation Ecologies for the Global Economy: Letting the arts and sciences meet” City of San Jose, California. Global Leadership Forum, ZeroOne San Jose: A Global Festival of Art on the Edge

"Innovation and Invention in an Era of Globalization" - Aspen Ideas Festival, Aspen, Colorado, 6 July 2006.

"Globalization, Collaboration and Innovation in the Networked World: Enabling the Global Mind" - Collaborative Technologies Conference, Boston, Massachusetts, 20 June 2006.

"The Increasing Need for Critical, Creative Thinking: Challenging Deeply Held Assumptions In Today's Rapidly Evolving World" - College 5 Procter & Gamble, Cincinnati, Ohio, 14 June 2006.

"Leading Innovation in Today's Rapidly Changing World: The Leader as Scientist, Artist and Strategist" - IBM and the Academy of Principals, Singapore, 1 June 2006.

"Accelerating Learning Through Learning Communities" - Singapore Teacher's Conference, Singapore, 31 May 2006.

"High Tech, Soft Touch: Creating Synergy Between People and Technology" - World Bank Globalization Conference 2006, Washington DC, 25 May 2006.

"High Tech, Soft Touch: Creating Synergy Between People, Documents and Tools" - AIIM Expo 2006, Philadelphia, Pennsylvania, 18 May 2006.

"Accelerating Innovation Through Knowledge Management and Networks of Practice" - APQC Knowledge Management Conference, Las Vegas, Nevada, 5 May 2006.

"Integration from The Far Side" - Arthur Page Society Spring Seminar, New York, New York, 6 April 2006.

"Growing Up Digital or Learning and Leading in the 21st Century" - Temple University. 4 April 2006

"From Push to Pull: Higher Education in the Digital Age" - The Ohio Digital Commons for Education (ODCE) 2006 Conference - The Convergence of Libraries, Learning and Technology, Columbus, Ohio, 6 March 2006

"The Innovation Challenge in Today's Rapidly Changing World: The Competency Trap Reigns Supreme" - Cisco Development Leadership Summit, Monterey, California, 31 January 2006

"How to grow and innovate in the digital age: Why is Information Technology more significant than what it seems" SIMO 2005: World of Learning Conference, Madrid, Spain, 16 November 2005

"Accelerating Innovation through Knowledge Mangement" - Knowledge Management Asia 2005 Suntec Convention Center, Singapore, 25 October 2005

"The Innovation Challenge in Today's Rapidly Changing World" - Alegent Health, Stanford, California, 12 October 2005

"Digital Culture and Learning in the Digital Age" - 2005 Open Education Conference, Salt Lake City, Utah, 29 September 2005

"Global Learning and a Common Sense Model for the Digital Age" - Aspen Symposium, Aspen, Colorado, 26 September 2005

"Learning in the Digital Age (21st Century) - Letting the Edge Transform the Core" - Chartering 2.0: Designing The Future of Charter Schooling, Charter School Leadership Council, Mackinac Island, Michigan, 8 August 2005

CONTACT ME

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