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ME FOR SPEAKING ENGAGEMENTS >> 
COMMENCEMENT SPEECHES N.C. State (2009); University of Michigan 2005 (PDF) and CGU (2004) |
I give speeches on topics like:
Rethinking Globalization: Innovation in a Flat World
The intensity of global competition calls for a review of your business
strategy. Your company's sustainability depends on your ability to develop
a constantly evergreen set of capabilities before anybody else does.
How do you acclerate your firm's capability-building processes? Your
talent development strategy? Is it possible to learn even faster?
- From
Push to Pull - Emerging Models for Mobilizing Resources (PDF) by John Hagel & John Seely Brown
- Can
Your Firm Develop a Sustainable Edge? interview with John Hagel
and John Seely Brown in Knowledge@Wharton
- The
Only Sustainable Edge: Why Business Strategy Depends on Productive Friction
and Dynamic Specialization by John Hagel and John Seely Brown, Harvard
Business School Press, May 2, 2005
- Finding
New Sources of Strategic Advantage by John Hagel and John Seely
Brown, Working Knowledge
- Can
We All Get Along? e-interview with John Hagel and JSB in Gelf
- see also: the Edgeperspectives
site and the EdgePerspectives
Blog
Innovation Blowback: The
Coming Asian Invasion
Emerging markets such as China and India have become breeding grounds
for new management processes and practices that help companies to maintain
or even improve the quality of their products and services while simultaneously
slashing prices. The disruptive impact is now confined to developing
countries, but "blowback" from this surge of innovation could quickly
be unleashed on the rest of the world. To meet the challenge, established
businesses must learn new skills—not least important, an ability to
orchestrate complex networks of specialized enterprises. What steps
must you take to protect your company's future?
- Innovation blowback: Disruptive management practices from Asia by John Hagel and John Seely Brown in McKinsey Quarterly 2005, Number 1 (premium content).
- Benefits of a long-distance relationship, by John Hagel & JSB Financial Times
- Silicon Valley's Risky Complacency: Viewpoint by John Hagel and JSB in BusinessWeek
- China, India, and What’s Next: Q&A with John Hagel III and John Seely Brown by Martha Lagace, Senior Editor, HBS Working Knowledge
- The
Only Sustainable Edge: Why Business Strategy Depends on Productive Friction
and Dynamic Specialization by John Hagel and John Seely Brown, Harvard
Business School Press, May 2, 2005
- see also: the Edgeperspectives
site and the EdgePerspectives
Blog
Value Creation at the Edge: Learning
to Cope with Globalization
It is not just corporate training that is important but rather rich
participation with partners who are at the edge. Ask: how do you learn
as much from a partner as you learn from creating something yourself?
How does distributed collaboration around the world become a critical
strategy for survival? What are the most effective ways to convert your
existing global supplier networks into new nodes of innovation?
- From
Push to Pull - Emerging Models for Mobilizing Resources (PDF) by John Hagel & John Seely Brown
- Finding New Sources of Strategic Advantage by John Hagel and John Seely Brown in HBS Working Knowledge, May 2005
- Cook Report (PDF): A Review of Supernova and The Only Sustainable Edge by JSB & John Hagel
- From push to pull: The next frontier of innovation McKinsey Quarterly
- The Only Sustainable Edge: Why Business Strategy Depends on Productive Friction and Dynamic Specialization by John Hagel and John Seely Brown, Harvard Business School Press, May 2, 2005
- Don't
Resist Offshoring, Exploit It Financial
Times by John Hagel and JSB
- see also: the Edgeperspectives
site and the EdgePerspectives
Blog
Digital
Culture and Learning in the Digital Age
Rethinking how today's kids that grow up digital learn, think, work,
communicate and socialize. Understanding today's digital kids is of
growing importance, not only to educators, but also to human resource
departments, strategists, and marketing folks. Understanding the social
practices and constructivist ecologies being created around open source
and massively multiplayer games will provide a glimpse into new kinds
of innovation ecologies and some of the ways that meaning is created
for these kids -- ages 10 to 40. Perhaps our generation focused on information,
but these kids focus on meaning -- how does information take on meaning?
- Growing Up Digital: How the Web Changes Work, Education, and the Ways People Learn, by John Seely Brown
- Screen Language: The New Currency for Learning, HBS Working Knowledge
- Learning, Working & Playing in the Digital Age, by John Seely Brown
- The University in the Digital Age by John Seely Brown and Paul Duguid
- look_closely_right_now, by John Seely Brown
- Learning in the Digital Age, by John Seely Brown
- Introduction, by John Seely Brown (from Creating a Learning Culture: Strategy, Practice, and Technology)
- Warcraft & The Fundamentals of Leadership and the abstract for "Extending the Reach of Games"- a GLS Symposium proposal
- presentation: The Social Life of Information in the Digital Age and Kids that Grow Up Digital New Media Conference; see paper and video (Quicktime)
- Situated
Cognition and the Culture of Learning with Paul Duguid
- The Social Life of Learning:
How can Continuing Education be Reconfigured in the Future?
Why
IT Matters More Today than Ever Before
My claim is that we are just at the beginning of the
real information revolution. But to understand how to achieve a sustainable
competitive edge from IT, we must first rethink the essence of corporate
strategy and then understand how Web services or, more generally, service-oriented
architectures, enable a new kind of corporate strategy to become enacted.
For this to work, a deeper alliance must be created between the CIO
and the CSO and CEO. Much of my research here is done in collaboration
with John Hagel.
- Foreword, by John Hagel and John Seely Brown (from Understanding the Power (and Limitations) of Web Services by Anne Manes)
- Control vs. Trust: Mastering a Different Management Approach, by John Hagel and John Seely Brown
- "Your Next IT Strategy," HBR, by John Hagel and John Seely Brown
- Loosening Up: How Process Networks Unlock the Power of Specialization, by John Seely Brown, Scott Durchslag, and John Hagel
- Does IT Matter? An HBR Debate, by John Seely Brown and John Hagel
- Flexible IT, Better Strategy, by John Seely Brown and John Hagel
- The
Innovation/Productivity Quotient by John Seely Brown and John Hagel
- Why
Your IT Strategy Is Moving To the Web John Hagel & JSB in Working Knowledge
- Orchestrating
Business Processes - Harnessing the Value of Web Services Technology (PDF)
By John Hagel and John Seely Brown
- Even as a Commodity, IT Still Matters Financial Times by John Hagel and JSB (registration required)
- Global View of Infocomm in 2015 (PDF): March 2005, Singapore Infocomm Technology Roadmap Symposium - ITR5
- From Tightly Bound to Loosely Coupled Software Development by John Hagel and JSB
Cloud Computing and Service Grids
We are at a strategic juncture which brings two separate developments
together - cloud computing and service grids - providing the
opportunity to slash cap ex and tco on the one hand and enabling a degree
of radical adaptability - both in terms of computer utilization AND
business flexibility, on the other hand. This confluence is unprecedented
and opens up a host of strategic possibilities but this also requires
new skills for the CIO and potentially a new positioning of CIOs before
the full potential of this confluence can be realized...
- Demystifying Clouds: Exploring Cloud and Service Architectures with Thomas Winans
- Moving IT Platforms to the Cloud: Insights into IT Platform Architecture Transformation with Thomas Winans
- Motivation to Leverage Cloud and Service Grid Technologies: Pain Points that Clouds and Service Grids Address with Thomas Winans
- Overview
of Working Paper Series (PDF)
By John Hagel and John Seely Brown
This is probably the best place for a new reader to start before diving
into individual Working Papers below. It places each of the Working
Papers into a broader context and will help readers to navigate to find
the Working Papers most appropriate for their needs.
- The
Agile Dance of Architectures – Reframing IT Enabled Business Opportunity (PDF)
By John Hagel and John Seely Brown
- Break
On Through to the Other Side: A Missing Link in Redefining the Enterprise (PDF)
By John Hagel and John Seely Brown
- The
Secret to Creating Value from Web Services Today: Start Simply (PDF)
By John Hagel, John Seely Brown and Dennis Layton-Rodin
- Service
Grids: The Missing Link in Web Services (PDF)
By John Hagel and John Seely Brown
- Control
versus Trust: Mastering a Different Management Approach (PDF)
By John Hagel and John Seely Brown
- Orchestrating Loosely Coupled Business Processes: The Secret to Successful Collaboration (PDF) By John Hagel, John Seely Brown and Scott Durchslag
- A New Perspective on Web Services (PDF) by Thomas B Winans and JSB
- Federated Dynamic Security and Process Management Within Service Grids by Martin Milani and JSB
Creating
a Culture of Learning
Organizational learning and knowledge sharing have held out
great promises, but have failed to deliver the goodies. Why? And what
can be done about it? I claim a lot. But first we must understand how
learning and creativity actually happen inside an organization, how
IT can support them (which it doesn't today), and in general how and
why knowledge both sticks within an a community of practice, but seems
to readily leak out along the pathways of external networks of practice.
Coming from PARC ,you can imagine I have had a lot time to reflect on
this problem.
- Mysteries of the Region: Knowledge Dyamics In Silicon Valley by John Seely Brown and Paul Duguid
- Local Knowledge: Innovation in the Internet Age, by John Seely Brown and Paul Duguid
- Creativity versus Structure: A Useful Tension, by John Seely Brown and Paul Duguid
- "Balancing Act: How to Capture Knowledge without Killing It," HBR, by John Seely Brown and Paul Duguid
- Introduction, by John Seely Brown (from Creating a Learning Culture: Strategy, Practice, and Technology)
- Balancing Act: Capturing Knowledge Without Killing It Working Knowledge
- The Social Life of Information Working Knowledge
- Knowledge and Organization: A Social Perspective, by John Seely Brown and Paul Duguid
- Sustaining the Ecology of Knowledge, by John Seely Brown
- video: excerpt from "Moving Beyond the Classroom with Executive Education" Harvard Business School; see full agenda
- Situated Cognition and the Culture of Learning with Paul Duguid
Managing
Radical Innovation
Let's be clear: you can't manage invention or nurture it ...
think innovation ecologies, not mechanisms. But you can manage innovation,
the pathway to the market. Indeed, we constantly discover that there
is often more creativity in bringing a radical innovation to market
than what went into the invention in the first place. Yes, this is about
lessons learned the hard way.
- "Research that Reinvents the Corporation," HBR, by John Seely Brown
- The Crafts of Super Innovation Working Knowledge
- Changing the Game of Corporate Research: Learning to Thrive in the Fog of Reality (PDF)
- Innovating Innovation, by John Seely Brown (foreword for Open Innovation by Henry Chesbrough)
- Assessing Corporate Research Restructuring at Xerox, by John Seely Brown
- Sustaining the Ecology of Knowledge, by John Seely Brown
- Sarah Powell's Spotlight interview with JSB circa 2003
I am tired of everyone pointing their fingers at the other guys -- corporations at unions; universities at government; and so on. Start by looking at your organization. What has your organization undertaken to innovate your own innovation processes?
I am distressed at how bad most CEOs are today in thinking out of the box. Boards aren't much better. And, of course, most institutions and foundations tend to be hesitant to re-invent themselves...
It's time to be bold; it's time to innovate innovation. The 21st century demands it...
- Finding New Sources of Strategic Advantage by John Hagel and John Seely Brown in HBS Working Knowledge, May 2005
- Silicon Valley's Risky Complacency: Viewpoint by John Hagel and JSB in BusinessWeek
- Can
Your Firm Develop a Sustainable Edge? interview with John Hagel
and John Seely Brown in Knowledge@Wharton
- The
Only Sustainable Edge: Why Business Strategy Depends on Productive Friction
and Dynamic Specialization by John Hagel and John Seely Brown, Harvard
Business School Press, May 2, 2005
Design,
Design, Design
Why can't we keep things simple? Sure, we all complain, but
why can't we design stuff that mere mortals (like you and me) can use?
There are many reasons why this doesn't happen, but one of the main
ones is that we, technologists, continually overlook the social resources
that people use to orient themselves, to navigate through complex territory,
and to help each other figure things out. Some of these ideas Paul Duguid
and I cover in our book, The Social Life of Information, but
others go to the heart of how we can design transparent systems that
fade into our subconscious and are just there, not in our face.
Take the U.S. Constitution. Part of the constitution's strength was keeping it simple and honoring the social resources that a community of imagination (i.e. the nation) could deploy to evolve its interpretation as the world evolved. Design applies to institutions and nations, and individuals as well- the freedom to design your own life...
- Mind Bugs or why "seeing" is so damn difficult (PDF)
- Coevolution as a Constraint: How Society Tempers Technological Trajectories, by John Seely Brown and Paul Duguid
- Where Have All the Computers Gone? by John Seely Brown
- Borderline Issues: Social And Material Aspects Of Design, by John Seely Brown and Paul Duguid
- Keeping It Simple, by John Seely Brown and Paul Duguid (From Bringing Design to Software)
- Commencement Speech: "Social Computing" CGU (2004)
- presentation: Calm Computing - A Challenge for the 21st Century (PDF)
- The Coming Age of Calm Technology by Mark Weiser and John Seely Brown (stuff from the last century)
- Ecological Computing, by Feng Zhao and John Seely Brown
Recent Speeches
CONTACT ME
“Innovating Innovation – Transforming the accelerating pace of change from a challenge to an opportunity” – Singtel’s i.Luminate 2008, Singapore, 24 September 2008.
“Media 2.0 – Welcome to the 21st Century” – Singapore Press Holdings Conference, Singapore, 23 September 2008.
“Web 2.0 to Learning 2.0: Key to net-gen work force” – Gartner’s Portals, Content and Collaboration Summit, Anaheim, California, 19 September 2008.
“The Spirit of Entrepreneurism and the Gaming Disposition” - Singapore Management University’s iJam 2008, Singapore, 1 September 2008.
“Learning and Literacy in the Digital Age” – Willamette University, Salem, Oregon, 26 August 2008.
“Teaching, Learning and Technology: Past, Present and Future” – UC Systemwide 21st Century Conference, UC Davis, Davis, California, 20 June 2008.
“ Learning 2.0: Striving for New Forms of Productivity, Leveraging the Social Basis of Learning and The Net” – Moodle Moot 2008, San Francisco, California, 10 June 2008.
“Institutional Innovation“ – Institute of Design’s Strategy Conference, Chicago, Illiniois, 22 May 2008.
“The Expanding Roles for the CIO in a Rapidly Changing World” – CRITO’s CIO Roundtable, UC Irvine, Irvine, California, 31 March 2008.
“Innovating Innovation: A Social Dynamic Perspective: - MITRE Corporation Senior Staff and Corporate Officers, McLean, Virginia, 10 March 2008.
“Born Digital, Learning Differently” – CSULA’s Teaching the 21st Century Student: Technology, Information Literacy and Student Learning, Los Angeles, California, 29 February 2008.
“Born Digital, Learning Differently” – American Council on Education’s 90th Annual Conference, San Diego, California, 12 February 2008.
“Envisioning the Future of DIY” – Panel discussion, DIY Conference, USC, 9 February 2008.
“State of Research” – Panel Discussion, DIY Conference, USC, 8 February 2008.
“NSFNET: Impact on Teaching and Learning” – NSFNET: The Partnership that Changed The World: An event celebrating 20 years of Internet Invention and Progress, Arlington, Virginia, 30 November 2007.
“The Future of OCW and Education” – Panel Discussion, MIT OCW Conference: Unlocking Knowledge, Empowering Minds: A Milestone Celebration, Boston, Massachusetts, 28 November 2007.
“Learning 2.0: New Modes of Learning and Scholarship” – Open University’s Open Learn Conference, Milton Keynes, England, 31 October 2007.
“Life in the Networked Age: Technology, Science, and Society” – RES Advisory Board Roundtable, Avignon, France, 12 October 2007.
“Learning 2.0 – New modes of Learning and Scholarship” – Colgate University’s Celebration of Case Library and Geyer Center for Information Technology, Colgate University, Hamilton, New York, 5 October 2007.
“Born Digital: New Leaders, New Leadership Models” – New Paradigm E 2.0 Conference, Napa Valley, California, 18 September 2007.
“Key Challenge of the Networked, Global Economy: Managing Stocks and Participating in Flows “ – Cisco Global Marketing Leadership Summit, Redwood City, California,
11 September 2007.
“The New World Economy and The Pursuit of Agility, Innovation and Talent/Capability Building”- Concours US Summit: Agility Makes The Difference, Kiawah Island, South Carolina, 23 July 2007.
Commencement 2007 - Donald Bren School of Information and Computer Sciences, University of California, Irvine, 16 June 2007.
“Reconceptualizing the Organization of Production – The Power of Peers” - 2007 Rueschlikon Conference on Information Policy, Rueschlikon, Switzerland, 8 June 2007.
“Extending the Reach of Service Innovation – Practices Matter, don’t just look at process” – Service Research & Innovation Initiative, Santa Clara Convention Center, Santa Clara, California, 30 May 2007.
“Engaged Technology – Empowered Communities of Practice: Learning to Learn, Learning to Teach” – Carnegie Foundation’s Community Series, Palo Alto, California, 29 May 2007.
“How the Social Life of Information works for the Networked Age” – HASTAC conference, Duke University, Durham, North Carolina, 19 April 2007.
“Rethinking the Firm in a World that is both Spiky and Flat” – Center for Organization Research, University of California, Irvine, 6 April 2007.
“Innovating Innovation/Creation Nets” – Chancellor’s Distinguished Scholars Conference, University of California, Irvine, 4 April 2007.
“Gaming and Immersive Environments: Bringing Education Along” – Hewlett Foundation 2007 OER Grantees Meeting, Rice University, Houston, Texas, 27 March 2007.
“A Strategic Perspective on Advancing Knowledge in a Changing World “ – CHSPE National Conference, School of Education 50th Anniversary, University of Michigan, Ann Arbor, Michigan, 24 March 2007.
“Creating Opportunities for a Global World” – Memphis, Tennessee, 7 March 2007.
“Reflections on Inflection Points in the 21st Century” – DeLange Conference, Rice University, Houston, Texas, 5 March 2007.
“Seeing Differently – Learning from the Edge” – Visa Innovation Speaker Series, Visa, Inc., Foster City, California, 27 February 2007.
December
1, 2006
“Rethinking Learning – Applying the Long Tail to Learning”
MIT – Learning with Barriers/Technology without Borders Symposium
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JSB on YouTube
Learning in the Digital Age (Indiana University, April 2009)
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On Creativity (speech at USC) January 2008 (You Tube)>> Slides from the presentation here >>
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"The Social View of Learning" Conferència "Innovation is around the corner: Learning in the digital age", Barcelona, Spain December 2007 (You Tube)
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Conversation with Ulrike Reinhard at SCOPE|08: The Future of Learning:
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