HOME | SPEAKING | PUBLICATIONS | ABOUT JSB | CONTACT ME

SPEAKING

CONTACT ME FOR SPEAKING ENGAGEMENTS >>

COMMENCEMENT SPEECHES
University of Michigan
2005 (PDF) and CGU (2004)

I give speeches on topics like:

Rethinking Globalization: Innovation in a Flat World
The intensity of global competition calls for a review of your business strategy. Your company's sustainability depends on your ability to develop a constantly evergreen set of capabilities before anybody else does. How do you acclerate your firm's capability-building processes? Your talent development strategy? Is it possible to learn even faster?


- From Push to Pull - Emerging Models for Mobilizing Resources (PDF) by John Hagel & John Seely Brown

- Can Your Firm Develop a Sustainable Edge? interview with John Hagel and John Seely Brown in Knowledge@Wharton

- The Only Sustainable Edge: Why Business Strategy Depends on Productive Friction and Dynamic Specialization by John Hagel and John Seely Brown, Harvard Business School Press, May 2, 2005

- Finding New Sources of Strategic Advantage by John Hagel and John Seely Brown, Working Knowledge

- Can We All Get Along? e-interview with John Hagel and JSB in Gelf

- see also: the Edgeperspectives site and the EdgePerspectives Blog

CONTACT ME >>


Innovation Blowback: The Coming Asian Invasion

Emerging markets such as China and India have become breeding grounds for new management processes and practices that help companies to maintain or even improve the quality of their products and services while simultaneously slashing prices. The disruptive impact is now confined to developing countries, but "blowback" from this surge of innovation could quickly be unleashed on the rest of the world. To meet the challenge, established businesses must learn new skills—not least important, an ability to orchestrate complex networks of specialized enterprises. What steps must you take to protect your company's future?

- Innovation blowback: Disruptive management practices from Asia by John Hagel and John Seely Brown in McKinsey Quarterly 2005, Number 1 (premium content).

- Benefits of a long-distance relationship, by John Hagel & JSB Financial Times

- Silicon Valley's Risky Complacency: Viewpoint by John Hagel and JSB in BusinessWeek

- China, India, and What’s Next: Q&A with John Hagel III and John Seely Brown by Martha Lagace, Senior Editor, HBS Working Knowledge

- The Only Sustainable Edge: Why Business Strategy Depends on Productive Friction and Dynamic Specialization by John Hagel and John Seely Brown, Harvard Business School Press, May 2, 2005

- The Innovation/Productivity Quotient Optimize by John Hagel and JSB

- see also: the Edgeperspectives site and the EdgePerspectives Blog

CONTACT ME >>


Value Creation at the Edge:
Learning to Cope with Globalization
It is not just corporate training that is important but rather rich participation with partners who are at the edge. Ask: how do you learn as much from a partner as you learn from creating something yourself? How does distributed collaboration around the world become a critical strategy for survival? What are the most effective ways to convert your existing global supplier networks into new nodes of innovation?

- From Push to Pull - Emerging Models for Mobilizing Resources (PDF) by John Hagel & John Seely Brown

- Finding New Sources of Strategic Advantage by John Hagel and John Seely Brown in HBS Working Knowledge, May 2005

- Cook Report (PDF): A Review of Supernova and The Only Sustainable Edge by JSB & John Hagel

- From push to pull: The next frontier of innovation McKinsey Quarterly

- The Only Sustainable Edge: Why Business Strategy Depends on Productive Friction and Dynamic Specialization by John Hagel and John Seely Brown, Harvard Business School Press, May 2, 2005

- Don't Resist Offshoring, Exploit It Financial Times by John Hagel and JSB

- see also: the Edgeperspectives site and the EdgePerspectives Blog

CONTACT ME >>

Digital Culture and Learning in the Digital Age
Rethinking how today's kids that grow up digital learn, think, work, communicate and socialize. Understanding today's digital kids is of growing importance, not only to educators, but also to human resource departments, strategists, and marketing folks. Understanding the social practices and constructivist ecologies being created around open source and massively multiplayer games will provide a glimpse into new kinds of innovation ecologies and some of the ways that meaning is created for these kids -- ages 10 to 40. Perhaps our generation focused on information, but these kids focus on meaning -- how does information take on meaning?

- Growing Up Digital: How the Web Changes Work, Education, and the Ways People Learn, by John Seely Brown

- Screen Language: The New Currency for Learning, HBS Working Knowledge

- Learning, Working & Playing in the Digital Age, by John Seely Brown

- The University in the Digital Age by John Seely Brown and Paul Duguid

- look_closely_right_now, by John Seely Brown

- Learning in the Digital Age, by John Seely Brown

- Introduction, by John Seely Brown (from Creating a Learning Culture: Strategy, Practice, and Technology)

- Warcraft & The Fundamentals of Leadership and the abstract for "Extending the Reach of Games"- a GLS Symposium proposal

- presentation: The Social Life of Information in the Digital Age and Kids that Grow Up Digital New Media Conference; see paper and video (Quicktime)

- Situated Cognition and the Culture of Learning with Paul Duguid

- The Social Life of Learning: How can Continuing Education be Reconfigured in the Future?

CONTACT ME >>

Why IT Matters More Today than Ever Before
My claim is that we are just at the beginning of the real information revolution. But to understand how to achieve a sustainable competitive edge from IT, we must first rethink the essence of corporate strategy and then understand how Web services or, more generally, service-oriented architectures, enable a new kind of corporate strategy to become enacted. For this to work, a deeper alliance must be created between the CIO and the CSO and CEO. Much of my research here is done in collaboration with John Hagel.

- Foreword, by John Hagel and John Seely Brown (from Understanding the Power (and Limitations) of Web Services by Anne Manes)

- Control vs. Trust: Mastering a Different Management Approach, by John Hagel and John Seely Brown

- "Your Next IT Strategy," HBR, by John Hagel and John Seely Brown

- Loosening Up: How Process Networks Unlock the Power of Specialization, by John Seely Brown, Scott Durchslag, and John Hagel

- Does IT Matter? An HBR Debate, by John Seely Brown and John Hagel

- Flexible IT, Better Strategy, by John Seely Brown and John Hagel

- The Innovation/Productivity Quotient by John Seely Brown and John Hagel

- Why Your IT Strategy Is Moving To the Web John Hagel & JSB in Working Knowledge

- Orchestrating Business Processes - Harnessing the Value of Web Services Technology (PDF)
By John Hagel and John Seely Brown

- Even as a Commodity, IT Still Matters Financial Times by John Hagel and JSB (registration required)

- Global View of Infocomm in 2015 (PDF): March 2005, Singapore Infocomm Technology Roadmap Symposium - ITR5

- From Tightly Bound to Loosely Coupled Software Development by John Hagel and JSB

CONTACT ME >>

Radical Adaptability
We are at a strategic juncture which brings two separate developments together - grid computing and extended web services - providing the opportunity to slash cap ex and tco on the one hand and enabling a degree of radical adaptability - both in terms of computer utilization AND business flexibility, on the other hand. This confluence is unprecedented and opens up a host of strategic possibilities but this also requires new skills for the CIO and potentially a new positioning of CIOs before the full potential of this confluence can be realized...

- Overview of Working Paper Series (PDF)
By John Hagel and John Seely Brown
This is probably the best place for a new reader to start before diving into individual Working Papers below. It places each of the Working Papers into a broader context and will help readers to navigate to find the Working Papers most appropriate for their needs.

- The Agile Dance of Architectures – Reframing IT Enabled Business Opportunity (PDF)
By John Hagel and John Seely Brown

- Break On Through to the Other Side: A Missing Link in Redefining the Enterprise (PDF)
By John Hagel and John Seely Brown

- The Secret to Creating Value from Web Services Today: Start Simply (PDF)
By John Hagel, John Seely Brown and Dennis Layton-Rodin

- Service Grids: The Missing Link in Web Services (PDF)
By John Hagel and John Seely Brown

- Control versus Trust: Mastering a Different Management Approach (PDF)
By John Hagel and John Seely Brown

- Orchestrating Loosely Coupled Business Processes: The Secret to Successful Collaboration (PDF) By John Hagel, John Seely Brown and Scott Durchslag

- A New Perspective on Web Services (PDF) by Thomas B Winans and JSB

- Federated Dynamic Security and Process Management Within Service Grids by Martin Milani and JSB

CONTACT ME >>

Creating a Culture of Learning
Organizational learning and knowledge sharing have held out great promises, but have failed to deliver the goodies. Why? And what can be done about it? I claim a lot. But first we must understand how learning and creativity actually happen inside an organization, how IT can support them (which it doesn't today), and in general how and why knowledge both sticks within an a community of practice, but seems to readily leak out along the pathways of external networks of practice. Coming from PARC ,you can imagine I have had a lot time to reflect on this problem.

- Mysteries of the Region: Knowledge Dyamics In Silicon Valley by John Seely Brown and Paul Duguid

- Local Knowledge: Innovation in the Internet Age, by John Seely Brown and Paul Duguid

- Creativity versus Structure: A Useful Tension, by John Seely Brown and Paul Duguid

- "Balancing Act: How to Capture Knowledge without Killing It," HBR, by John Seely Brown and Paul Duguid

- Introduction, by John Seely Brown (from Creating a Learning Culture: Strategy, Practice, and Technology)

- Balancing Act: Capturing Knowledge Without Killing It Working Knowledge

- The Social Life of Information Working Knowledge

- Knowledge and Organization: A Social Perspective, by John Seely Brown and Paul Duguid

- Sustaining the Ecology of Knowledge, by John Seely Brown

- video: excerpt from "Moving Beyond the Classroom with Executive Education" Harvard Business School; see full agenda

- Situated Cognition and the Culture of Learning with Paul Duguid

CONTACT ME >>

Managing Radical Innovation
Let's be clear: you can't manage invention or nurture it ... think innovation ecologies, not mechanisms. But you can manage innovation, the pathway to the market. Indeed, we constantly discover that there is often more creativity in bringing a radical innovation to market than what went into the invention in the first place. Yes, this is about lessons learned the hard way.

- "Research that Reinvents the Corporation," HBR, by John Seely Brown

- The Crafts of Super Innovation Working Knowledge

- Changing the Game of Corporate Research: Learning to Thrive in the Fog of Reality (PDF)

- Innovating Innovation, by John Seely Brown (foreword for Open Innovation by Henry Chesbrough)

- Assessing Corporate Research Restructuring at Xerox, by John Seely Brown

- Sustaining the Ecology of Knowledge, by John Seely Brown

- Sarah Powell's Spotlight interview with JSB circa 2003

CONTACT ME >>

The Will to Innovate

I am tired of everyone pointing their fingers at the other guys -- corporations at unions; universities at government; and so on. Start by looking at your organization. What has your organization undertaken to innovate your own innovation processes?

I am distressed at how bad most CEOs are today in thinking out of the box. Boards aren't much better. And, of course, most institutions and foundations tend to be hesitant to re-invent themselves...

It's time to be bold; it's time to innovate innovation. The 21st century demands it...

- Finding New Sources of Strategic Advantage by John Hagel and John Seely Brown in HBS Working Knowledge, May 2005

- Silicon Valley's Risky Complacency: Viewpoint by John Hagel and JSB in BusinessWeek

- Can Your Firm Develop a Sustainable Edge? interview with John Hagel and John Seely Brown in Knowledge@Wharton

- The Only Sustainable Edge: Why Business Strategy Depends on Productive Friction and Dynamic Specialization by John Hagel and John Seely Brown, Harvard Business School Press, May 2, 2005

CONTACT ME >>


Design, Design, Design
Why can't we keep things simple? Sure, we all complain, but why can't we design stuff that mere mortals (like you and me) can use? There are many reasons why this doesn't happen, but one of the main ones is that we, technologists, continually overlook the social resources that people use to orient themselves, to navigate through complex territory, and to help each other figure things out. Some of these ideas Paul Duguid and I cover in our book, The Social Life of Information, but others go to the heart of how we can design transparent systems that fade into our subconscious and are just there, not in our face.

Take the U.S. Constitution. Part of the constitution's strength was keeping it simple and honoring the social resources that a community of imagination (i.e. the nation) could deploy to evolve its interpretation as the world evolved. Design applies to institutions and nations, and individuals as well- the freedom to design your own life...

- Mind Bugs or why "seeing" is so damn difficult (PDF)

- Coevolution as a Constraint: How Society Tempers Technological Trajectories, by John Seely Brown and Paul Duguid

- Where Have All the Computers Gone? by John Seely Brown

- Borderline Issues: Social And Material Aspects Of Design, by John Seely Brown and Paul Duguid

- Keeping It Simple, by John Seely Brown and Paul Duguid (From Bringing Design to Software)

- Commencement Speech: "Social Computing" CGU (2004)

- presentation: Calm Computing - A Challenge for the 21st Century (PDF)

- The Coming Age of Calm Technology by Mark Weiser and John Seely Brown (stuff from the last century)

- Ecological Computing, by Feng Zhao and John Seely Brown

CONTACT ME >>


site design & management: christiansarkar.com